International Women's Day: Alison Brod

Alison Brod, First Republic Client

March 3, 2014

Since the early 1900’s, International Women’s Day has been observed throughout the world, inspiring women and celebrating their achievements. This year’s theme is ‘Inspiring Change’, and it encourages advocacy for women’s advancement everywhere, in every way. In honor of this, First Republic Bank would like to share the perspectives of some of our exceptional women clients.


Alison Brod is a PR and marketing powerhouse, and founder of New York based ALISON BROD PUBLIC RELATIONS, a beauty, fashion, entertainment and lifestyle agency established in 1995. After graduating from Tulane University in New Orleans, Brod bought a 30 day round trip ticket to Manhattan with a goal to find a job, an apartment and a roommate and if she didn’t find them all in this period, she would move back to her hometown in Florida. Needless to say, she is still there today, and has 62 women working for her in her office which includes a small hair salon, candy shop and event space. Her client base is impressive, including Mercedes-Benz, L’Oreal Paris, Estee Lauder, Old Navy and Emilio Pucci.

WHAT ACCOMPLISHMENT ARE YOU MOST PROUD OF?

This may be cliché, and I didn’t realize it until I actually had children, but running a service business and being a mother is a good challenge. Also, I am really happy about the office that we have – I designed it myself, from the furniture to the layout. The fact that our office now serves as an event space and hub of social and influencer meetings, means it always pulses with energy, which is exactly how I wanted it to be.

IF YOU COULD TURN THE CLOCK BACK TO WHEN YOU WERE STARTING YOUR CAREER, WHAT ADVICE WOULD YOU GIVE YOURSELF?

My favorite quote is this: “The way to get what you want, is to get others what they want.” Especially in public relations, learning this quickly makes a lot of sense.

WHO HAS BEEN A ROLE MODEL TO YOU IN YOUR LIFE/CAREER AND WHY?

My role model is really an amalgamation of many. From the confidence and optimism of my parents, to my former boss who had great style and the life lessons that I constantly gain from reading dozens of biographies and autobiographies a year.

THIS YEAR'S THEME FOR INTERNATIONAL WOMEN'S DAY IS 'INSPIRING CHANGE'. IF YOU COULD IMPACT CHANGE, HOW WOULD WOMEN'S LIVES LOOK 50 YEARS FROM NOW?

First of all, there would no longer be an “International Women’s Day” as we would no longer need to call out our achievements in relation to gender. I do believe that women are wired to love their children and want to be there for them, which takes time, so I think there is always going to be a push-pull force when it comes to careers and motherhood. Equality in pay is 100% a main cause for me right now.

WHAT WOULD YOU LIKE YOUR LEGACY TO BE?

I would like to think that in some way I have started and mentored, the careers of hundreds of women over the years, and I want to continue to evolve and grow within the field. As far as a legacy, I believe that there are many more ideas to be had, things to do and phases of my life to be completed and then I can come back to you…

The views of the authors of these articles do not necessarily represent the views of First Republic Bank.